Cat Train_Excitement Emotion_Illustration for Website.jpg

Excitement

Fuels Momentum & Possibility in Design

Excitement often marks the start of a design journey—when ideas feel fresh, possibilities seem endless, and momentum is high. This energy fuels creativity and collaboration, setting the tone for what’s ahead.

But sometimes, excitement can also lead to overlooking constraints, rushing decisions, or setting unrealistic expectations. Balancing enthusiasm with thoughtful reflection helps channel this energy into meaningful, lasting impact.


Throughout the design journey,
Excitement might show up in different ways:

A digital graphic with puzzle pieces in shades of yellow and orange, with the word 'ALIGN' in white capital letters at the center.

The start of a project,
when collaborators are eager to dive in.

Pink cloud shape with orange arrows pointing left, right, up, and down, with the word 'ENGAGE' in the center.

Early research and co-design moments, when new insights spark fresh ideas.

A teal-colored star-shaped graphic with a circular element in the center. The word 'SHARE' is written across the center in white uppercase letters.

When seeing the first tangible outputs and recognizing potential impact.

Blue hand with the word SUPPORT over it, enclosed in a purple hexagon shape.

Reflecting on the journey and identifying opportunities for continued collaboration
and growth.

If you are feeling Excited, consider:

Harnessing the Momentum

A three-dimensional compass rose with four diamonds pointing in the four cardinal directions, colored in a light teal shade.

Your enthusiasm is the perfect energy to kick off collaboration and brainstorming.

Grounding the Process

Align on shared goals to ensure excitement translates into meaningful action.

A teal-colored, four-pointed star shape with elongated points on a black background.

Embracing Flexibility

Stay open to new insights that can guide us in unexpected and surprising, but impactful directions.

A teal-colored star-shaped figure with four major points and four minor points, centered on a black background.

An Example from our Work

Excitement paves the way

We once worked with a healthcare network that embraced the HCD process with such enthusiasm that they removed all predefined constraints on community-led solutions. "If we take the limits off, we can foster real innovation that addresses systemic issues," one team member shared, expressing confidence that this approach would lead to deeper, more effective change. This willingness to trust the process fostered a sense of ownership among stakeholders, strengthened partnerships, and ultimately resulted in more impactful, community-driven solutions. While removing constraints entirely may not be possible in every context, examples like this show us how how even small shifts in trust and flexibility can create new possibilities.

Colorful LEGO bricks and structures on a table, with a person's hand placing bricks, in a room with wooden furniture.

A community member builds a low-fidelity prototype during a co-design session using lego and other play materials.

Pause & Reflect

What is fueling my excitement right now?

How can I channel this energy into meaningful progress?

A large yellow arrow pointing to the right.

Are there any risks to moving too quickly in this moment?

A yellow arrow pointing to the right depicted on a black background.
Yellow arrow pointing to the right

We know that everyone's experience is different.

If your emotions feel overwhelming, uncertain, or simply different from what we've described, we’d love to hear from you.

Reach out to us—we're here to navigate them together!